EN
Veranstaltung
Marketing Analytics [WS182572170]
Dozent/en
Einrichtung
- Marketing & Sales
Bestandteil von
Literatur
- Hanssens, Dominique M., Parsons, Leonard J., Schultz, Randall L. (2003), Market response models: Econometric and time series analysis, 2nd ed, Boston.
- Gelman, Andrew, Hill, Jennifer (2006), Data analysis using regression and multilevel/hierarchical models, New York.
- Cameron, A. Colin, Trivedi, Pravin K. (2005), Microeconometrics: methods and applications, New York.
- Chapman, Christopher, Feit, Elea M. (2015), R for Marketing Research and Analytics, Cham.
- Ledolter, Johannes (2013), Data mining and business analytics with R, New York.
Veranstaltungstermine
- 17.10.2018 09:45 - 11:15 - Room: 20.30 SR 2.067
- 24.10.2018 09:45 - 11:15 - Room: 20.30 SR 2.067
- 31.10.2018 09:45 - 11:15 - Room: 20.30 SR 2.067
- 07.11.2018 09:45 - 11:15 - Room: 20.30 SR 2.067
- 14.11.2018 09:45 - 11:15 - Room: 20.30 SR 2.067
- 21.11.2018 09:45 - 11:15 - Room: 20.30 SR 2.067
- 28.11.2018 09:45 - 11:15 - Room: 20.30 SR 2.067
- 28.11.2018 15:45 - 17:15 - Room: 20.30 Seminarraum -1.025 (UG)
- 05.12.2018 09:45 - 11:15 - Room: 20.30 SR 2.067
- 12.12.2018 09:45 - 11:15 - Room: 20.30 SR 2.067
- 19.12.2018 09:45 - 11:15 - Room: 20.30 SR 2.067
- 09.01.2019 09:45 - 11:15 - Room: 20.30 SR 2.067
- 16.01.2019 09:45 - 11:15 - Room: 20.30 SR 2.067
- 23.01.2019 09:45 - 11:15 - Room: 20.30 SR 2.067
- 30.01.2019 09:45 - 11:15 - Room: 20.30 SR 2.067
- 06.02.2019 09:45 - 11:15 - Room: 20.30 SR 2.067